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ADA-Recommended Toothpaste

Saturday, April 23, 2011 @ 11:04 AM Karen Hood

There is a slew of toothpastes on the market today, and stepping into the oral hygiene aisle of the grocery store can be a bewildering experience. Do you want a toothpaste that will whiten your teeth, keep your breath fresh, or guard against tooth sensitivity? Which brand is the best–Colgate, Crest, Aquafresh, or one of a dozen others? The American Dental Association is here to help.

As discussed in the previous article, the Seal of Acceptance Program is designed to provide the public with a quick and easy method of determining which dental products can be relied upon for safety, quality, and efficacy. Simply check your tube of toothpaste for the ADA logo, and you can be assured that you have chosen an excellent product that will be good for your teeth. There are many brands that meet the stringent requirements for the Seal of Acceptance, including Colgate, DTI, Aquafresh, and Tom’s of Maine. For a complete list of ADA-approved toothpastes, please click here.

To receive the Seal of Acceptance, a fluoride toothpaste manufacturer must provide the following data to ensure that the product meets ADA’s level of safety and effectiveness for reducing tooth decay:

  • Clinical studies in humans
  • Laboratory studies to determine the amount of available fluoride, the amount of fluoride released in one minute, and the amount of fluoride absorption in normal and weakened tooth enamel. These tests are also conducted in the American Dental Association’s laboratory to doublecheck the accuracy of the reports.

The ADA also tests all claims that a toothpaste’s manufacturer makes about the product, even claims that will not earn it the Seal. For example, keeping your breath fresh is not a criteria for earning the Seal of Acceptance, but if an ADA approved toothpaste states that it will do so, the American Dental Association will examine the data to make sure that this claim is true. When buying these recomended products, you can be assured of not only their safety, quality, and efficacy, but of their truthfulness and accurate claims as well.

Don’t forget to stop by our Dental Health & Nutrition Store. All of our products are ADA approved and have been carefully selected by Dr. Hood to provide excellent oral hygiene for you and your family.

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